Aadhar Book

Book Design / Illustration

An ode to the world's single largest Biometric Database called AADHAAR. This book is designed to bring to you the epic achievement of over a billion enrolments in just 5.5 years i.e, India's entire population has been counted and each individual now owns an identity called the Aadhaar card.

The closed Aadhaar book with a fingerprint illustration on its dark cover
The book open on the 'What's cooking, India' spread with a red gas cylinder illustration
Spread: 'What's cooking, India', a gas cylinder whose pipe turns into handwritten lettering
Spread: 'Sign of the future' in white script on black
The book open on the 'Now open for all' spread with an illustration of a woman
Spread: a row of tree icons spelling 'Tax benefits'
Spread: a grid of icons with the line '1 in 7 people on Earth own an Aadhaar'
The icon grid spread shown in the open book
Spread: a large red plus sign on a maroon page
Spread: 'Solving the identity crisis', a bar chart made of people icons
Spread: 'No one likes a fake', a grid of yellow sheep with one black sheep
The book open on a spread with a large black equals sign: 'E is equal to efficiency'
The book standing on a shelf, its cover forming the Indian flag
Close-up of the outer cover: tiny illustrated people in orange, white and green, with the title 'Identifying India, the Aadhaar story'

This is the outer cover of the book. The illustration on the cover represents India and its people. The idea was to make the people really tiny so that when seen from a distance, the book projects the Indian flag whereas when seen up close, one finds tiny graphically illustrated people from different parts of our country in orange, white and green.

Spread: 'Aadhaar ecosystem', an illustrated diagram of how people, enrolment agencies and services connect through Aadhaar